Today, more people communicate with their customers through Industry Email List than ever. The old cliché 'The money is in the list' can be found spread across the Internet marketing world. From the latest seminars to self help forums, marketers everywhere are telling you to collect Industry Email List and build a targeted list. But what exactly does this mean? Communication with your business relations isn't simply about 'building an email list'. Although that's an obvious component, it's really about human relations. What is it the people whom you Industry Email List communicate with are looking for? What is it you can provide for them? The answers to these questions comes with having a purpose.

When you know why you are creating an Industry Email List newsletter, website, or business in the first place, you already know who your customers are and what they want. You can provide solutions to their desires in the best way possible - by truly helping them. Money is nothing more than a bridge between human contact. A tool of value exchange between two Industry Email List people. When you build an email list, you are setting yourself up to provide the value you offer to others in exchange for money. That money comes only after you have benefited your customer. And when your customer has truly benefited from Industry Email List something you offer, then they will trust you.

So many people are building Industry Email List, websites, and businesses today without a purpose - they don't know what value they want to exchange for someone's money. They end up scattered, exploring multiple possibilities at once, not directed by any sense of purpose. This lack of direction is very apparent to people - and makes it very hard to Industry Email List believe you can offer anything of value in exchange their hard earned money. This is simpler than it seems. The world is full Industry Email List of problems.